COBRA CAR CARE

The assignment was to create a fictional brand from scratch; create the logo, the name, and any other relative items that will go with the brand. As a fellow car enthusiast, I envisioned a product that would attract car people and would fit in with the culture. The idea for the name Cobra Car Care came from a very notable collector’s car in the car community – Ford Mustang Cobra.   

I decided to create a cleaning product that car enthusiast will feel familiarized with and will be drawn to. Cleaning products are something that are very sought after and become a regular purchase. It’s something that car people always keep in their trunk with a rag to keep their ride nice and shiny because you never know when your next car meet will be. They wanna represent their favorite brands so let’s not forget about the hoodies, hats and lanyards to pose with your car.

This was such a fun project! From designing everything from scratch to printing everything out and assembling everything together for a fun shoot. All of the photos were set and staged by me along with some help in having a hand model doing some detailing work on the background with my car. 

THE BARK HOUSE

The Bark House was created for dogs! A restaurant specially made for dogs to enjoy a “drink” with their humans or the other way around. After doing some research, I found that “dog beer” (not really beer) does indeed exist. This is where I thought of the idea to expand the product and create more designs and an identity for a restaurant.

After creating a pattern and figuring out a color palette, I applied it tot the packaging pieces and created a colorful branding. 

This gave me the idea to create other miscellaneous designs. These would be availble in a gift shop attached to the restaurant and have gifts such as coasters, dog bandanas and much more!