WEBPAGE REDESIGN

One of my main projects after coming on board was the redesign of the external facing website. The focus was to follow branding guidelines by creating pages that are consistent in look and feels while delivering important information to members. This project was massive and included writers to help condense language as well as take new photography to include updated faces. Numerous pages were updated and are still updating.

The Home page redesign needed more information about what we offer and the success we’ve had with helping communities within the 5-State Districts. A mission was added to the top creating an intro for members. We also added a section where we can show up to date stats on funding available as well as how much the bank has contributed. We have many successful stories about homeowners and businesses that we help so we created a section where we talk more about those stories.

For the Community Programs page, there are 10 programs and would need a landing page to introduce them. We added a scorecard to to show more stats, more stories and a breakdown of the programs. 

Community Programs – After

Tools:

Kentico CMS

ANNUAL CONFERENCE BRANDING

The 2024 Annual Conference consisted of many factors including the approval of many stakeholders. The final branding was approved and many assests were created such as Save the Dates, flyers, agendas, key cards for the hotel, banners and overall look of the conference inside the venue. 

Tools:

Photoshop, Illustrator

CORPORATE BRANDING REDESIGN

Many reports and product sheets were redesign to better represent the company and for everything to look more cohesive.